I'm sitting in a Whole Foods having breakfast while my car is getting an oil change, and I'm in awe of how well this company brands its supermarkets. The Whole Foods' brand is based on being healthy, high quality, and sustainable. And I can't put my finger on just one thing, but once I walk into any Whole Foods, I just feel healthier. I still feel kind of healthy even after eating scrambled eggs, a couple of sausage links, and potatoes. Maybe it's the green signs. Or the wood accents everywhere. It's not just the interior design, though. This brand extends to its products and employees, too. The product packaging of its 365 brand exudes freshness. And the company's employees typically look very happy and healthy.
How consistent is your brand?
How consistent is your brand?
How consistent is your brand?
I'm sitting in a Whole Foods having breakfast while my car is getting an oil change, and I'm in awe of how well this company brands its supermarkets. The Whole Foods' brand is based on being healthy, high quality, and sustainable. And I can't put my finger on just one thing, but once I walk into any Whole Foods, I just feel healthier. I still feel kind of healthy even after eating scrambled eggs, a couple of sausage links, and potatoes. Maybe it's the green signs. Or the wood accents everywhere. It's not just the interior design, though. This brand extends to its products and employees, too. The product packaging of its 365 brand exudes freshness. And the company's employees typically look very happy and healthy.