Inside My Brain

Thoughts about startups, tech, marketing, and life

CATEGORY: Mobile

Guest Post for Thorn Tech – The Week in Tech: Windows 10 debuts, Google to become a wireless carrier, and more

MS Windows 10

Check out my latest guest post on ThornTech.com titled “The Week in Tech: Windows 10 debuts, Google to become a wireless carrier, and more.

This week we highlight the debut of Windows 10, Google becoming a wireless carrier, Box’s IPO, and Amazon’s desire to be a movie studio.

I hope you found this interesting! If so, please connect with me on TwitterGoogle+, and LinkedIn for future updates.

Image courtesy of Microsoft.

 

Uber vs. Lyft – My Experience with Both Ride-Hailing Platforms

Until a few weeks ago, I was always an Uber rider and never tried Lyft. But in light of all the bad crap that has happened at Uber over the past few months, I decided to give Lyft a try. Here are some thoughts about my experience with both platforms.

Mobile app user interface

Both apps offer similar-looking screens, but the experience certainly differs. Here are the initial screens for both apps, captured on a Monday morning:

Uber_Lyft_Comp

My first impression is that while the Lyft app tells me that there’s a driver only one minute away, I don’t see any cars on the map. On the other hand, there are plenty of Uber drivers close by. This may be because Lyft’s map is zoomed in a bit more. Regardless, this visual is an important aspect of the interface that gives me a feeling of comfort that Uber has more cars on the road. Seeing fewer cars on the Lyft app is a pretty common occurrence, from my experience.

The next thing that I notice is that Lyft makes it easier to request a driver. The primary call-to-action is “Request Lyft,” and all you have to do is tap that button and a driver will be summoned.

Uber, on the other hand, has a few more options on the screen, and its primary call-to-action is “set pickup location.” It takes an extra step to hail a ride but gives you some options before you raise your hand. After setting your pickup location, you are sent to the confirmation screen:

Uber Confirmation Screen

Here you’re able to get a fare estimate, which you can’t do with Lyft. This is a nice feature that helps you make a decision on whether you ride an Uber or spend a little less money by taking Metro. You can also enter a promo code before booking a ride.

After the ride is over, both apps have similar screens where you can rate your driver. Lyft allows you to tip your driver, while Uber doesn’t.

In-ride observations and informal driver surveys

I learned a good deal during my Lyft rides by observing the driving environment and chatting with the drivers. I’ve only taken seven Lyft rides in the last few weeks, so the sample size is small. This certainly wasn’t a statistically significant experiment, but it gave me good insight into both of the ride-hailing companies.

During my rides, I noticed that all but one Lyft driver was also an Uber driver, and the one who wasn’t said he applied to Uber but didn’t get accepted. Interesting.

I asked all of the Lyft drivers who also drove for Uber what they thought about driving for both companies and which they preferred. Again, this isn’t a big sample size at all, but here are my survey results:

  1. All of the drivers said that Uber gives them more business. They mentioned that the number of rides that Lyft provides is growing, but Uber is still ahead by a big margin.
  2. All of the drivers also said that Lyft treats them better with respect to driver support and culture.

I believe that the overall rider experience is a bit more seamless with Uber, but the difference isn’t enough to foster any kind of loyalty. Because of Uber’s recent bad behavior, I’ll likely check Lyft first the next time I need a ride.

I hope you found this interesting! If so, please connect with me on TwitterGoogle+, and LinkedIn for future updates.

Guest Post for Thorn Technologies – The Week in Tech: Facebook at Work, Snapcash, Uber’s evil thoughts, and more

FB at work

Check out my new guest blog post on ThornTech.com titled “The Week in Tech: Facebook at Work, Snapcash, Uber’s evil thoughts, and more.

Today we cover Facebook at Work, Snapchat’s partnership with Square, Uber’s hatred of journalists, NYC’s hotspot network, and what Apple wants to do with Beats Music. Enjoy!

I hope you found this interesting! If so, please connect with me on TwitterGoogle+, and LinkedIn for future updates.

Photo courtesy of GCAI Online.

Guest Post for Thorn Technologies – The Week in Tech: Obama calls for net neutrality, YouTube launches Music Key, and more

Check out my new guest blog post on ThornTech.com titled “The Week in Tech: Obama calls for net neutrality, YouTube launches Music Key, and more.

Today we highlight Obama’s push for net neutrality, the launch of YouTube’s Music Key, Yahoo’s purchase of Brightroll, and Amazon and Hachette burying the hatchet. Enjoy!

I hope you found this interesting! If so, please connect with me on TwitterGoogle+, and LinkedIn for future updates.

Guest Blog Post on ThornTech.com – The Week in Tech: Retailers freeze out Apple Pay, FCC changing Internet TV, Tim Cook’s coming out, and more

 

currentc

Check out my new guest blog post on ThornTech.com titled “The Week in Tech: Retailers freeze out Apple Pay, FCC changing Internet TV, Tim Cook’s coming out, and more.

Today we cover retailers’ shutting out of Apple Pay, the FCC’s consideration of changing Internet TV rules, Microsoft’s Band, and the coming out of Tim Cook. Enjoy!

I hope you found this interesting! If so, please connect with me on TwitterGoogle+, and LinkedIn for future updates.

Guest Blog Post on ThornTech.com – The Week in Tech: IBM scraps chip-making unit, Yahoo mobile paying off, Twitter launches Fabric, and more

 

cn-image-ibmchip

Check out my new guest blog post on ThornTech.com titled “The Week in Tech: IBM scraps chip-making unit, Yahoo mobile paying off, Twitter launches Fabric, and more.

Today we highlight IBM’s shedding of its chip-making unit, Yahoo’s mobile strategy paying off, Twitter’s new developer tools, Snapchat’s first ad, and the launch of Google Inbox. Enjoy!

I hope you found this interesting! If so, please connect with me on TwitterGoogle+, and LinkedIn for future updates.

Guest Blog Post on ThornTech.com – The Week in Tech: Google and Apple launch products, HBO and CBS going over the top, and egg freezing

 

Apple Launch Event

Check out my new guest blog post on ThornTech.com titled “The Week in Tech: Google and Apple launch products, HBO and CBS going over the top, and egg freezing.

This week we cover Google’s launch of new Nexus products, Apple’s announcements of new iPads and Macs, HBO and CBS going over the top, and egg freezing. Yup, egg freezing.

I hope you found this interesting! If so, please connect with me on TwitterGoogle+, and LinkedIn for future updates.

Image courtesy of Forbes

Guest Blog Post on ThornTech.com – The Week in Tech: HP and Symantec both split, Yahoo’s mobile moves, Amazon’s offline push, and more

apple invitation

Check out my new guest blog post on ThornTech.com titled “The Week in Tech: HP and Symantec both split, Yahoo’s mobile moves, Amazon’s retail push, and more.

This week we highlight the splitting of both HP and Symantec, Yahoo’s mobile moves, Amazon’s first physical store, and Apple’s upcoming event. Enjoy!

I hope you found this interesting! If so, please connect with me on TwitterGoogle+, and LinkedIn for future updates.

Guest Blog Post on ThornTech.com – The Week in Tech: eBay to spin off PayPal, Windows 10 announced, and the rise of Ello

ebay2-e1398803884644

 

Check out my new guest blog post on ThornTech.com titled “The Week in Tech: eBay to spin off PayPal, Windows 10 announced, and the rise of Ello.”

This week we cover eBay’s planned spin-off of PayPal, the announcement of Windows 10, and the rise of Ello. Enjoy!

I hope you found this interesting! If so, please connect with me on TwitterGoogle+, and LinkedIn for future updates.

Photo courtesy of Forbes

Guest Blog Post on ThornTech.com – The Week in Tech: iPhone 6 bends, Apple pulls iOS 8 update, Blackberry’s new phone, and more

bent_iphone_6_plus

 

Check out my new guest blog post on ThornTech.com titled “The Week in Tech: iPhone 6 bends, Apple pulls iOS 8 update, Blackberry’s new phone, and more.

This week we highlight bending iPhones, a bad iOS 8 update, Blackberry’s new oddly-shaped phone, and the security flaw that can topple the internet. Enjoy!

I hope you found this interesting! If so, please connect with me on TwitterGoogle+, and LinkedIn for future updates.